Diabetes.co.uk relaunch #BloodSugarSelfie for World Diabetes Day

The team behind Diabetes.co.uk is raising awareness of diabetes and funds with their #BloodSugarSelfie campaign to mark World Diabetes Day.

Those affected by the condition are urged to take selfies and upload these with their blood glucose meter and reading, while donating funds to a diabetes charity of their choice.

A similar campaign by Diabetes.co.uk,  which is Europe’s largest diabetes community, earlier this year reached over 4 million people, with 45,000 likes, 4,500 comments, 10,000 shares and the charity JDRF received several hundred donations within a few days of #BloodSugarSelfie.

Arjun Panesar, Technical Director at Diabetes.co.uk, said: “#BloodSugarSelfies are a great way for children and adults alike to realise they are not alone in managing their diabetes. In sharing their results with each other, people can see it’s not only themselves who experience high or low blood sugar (glucose) levels and that blood glucose levels won’t always be within the textbook ranges. 

Through engaging people with #BloodSugarSelfie, people are connecting with each other and improving their understanding on controlling diabetes

“Through engaging people with #BloodSugarSelfie, people are connecting with each other and improving their understanding on controlling diabetes at the same time.”

Diabetes.co.uk is a patient to patient forum which offers people with diabetes a platform where they can talk, support and help each other.

Diabetes has many complications that need to be managed daily for example those with Type 1 diabetes have to test their blood sugar levels several times a day and also need to inject insulin, often multiple times a day.

Blood testing is currently mainly only used by people with Type 1 diabetes and insulin dependent type 2 diabetes, but people who are non-insulin dependent can also benefit from blood glucose testing to help them manage their condition via www.type2testing.com.

World Diabetes Day is today, November 14, a significant date in the diabetes calendar because it marks the birthday of the man who co-discovered insulin, Frederick Banting. Led by the International Diabetes Federation, the day unites the global diabetes community to produce a powerful voice for diabetes awareness and advocacy.

World Diabetes Day is celebrated throughout the world and occurs in over 200 diabetic member associations, in over 160 different countries. Further associations, medical professionals, and individuals all over the world join together to celebrate World Diabetes Day. Diabetes.co.uk are planning to break a world record with the highest amount of blood sugar selfies posted in 24 hours.